# #a63a96

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a63a96`
- RGB: rgb(166, 58, 150)
- HSL: hsl(309, 48%, 44%)
- OKLCH: oklch(0.534 0.177 334.1)
- Relative luminance: 0.1334
- Nearest named color: Fandango (#b53389, Δ 3.595) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/a63a96

## Tints & shades

- Tints (toward white): #b941a7, #c355b3, #ca68bb, #d27fc5, #d992ce, #dfa4d6, #e7bbe1, #eecee9, #f6e5f3, #fcf7fc
- Shades (toward black): #973588, #88307b, #792a6d, #6a255f, #5b2052, #4b1b44, #3c1537, #2d1029, #1e0b1b, #0f050e

## Harmonies

- Complementary: #3aa64b
- Analogous: #803aa6, #a63a60
- Triadic: #96a63a, #3a96a6
- Split-complementary: #60a63a, #3aa680
- Tetradic: #a6803a, #3aa64b, #3a60a6

## Colors that go with #a63a96

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #a63a96 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a63a96: 5 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a63a96: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #a63a96: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a63a96: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #a63a96, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Plum** #dda0dd [pool] — Plum shows up next to #a63a96 in two real palettes: Semrush's brand system and NYX Cosmetics's brand system, as the lead colour. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com), NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com). — https://brandsweets.com/colors/plum
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a63a96 in two real palettes: Chase's brand system and Wayfair's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.73:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8f3281 (7.14:1)
- On black (#000000): 3.67:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bd42aa (4.52:1); AA: background → #e6e6e6 (4.59:1); AAA: text → #cf77c2 (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a63a96-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a63a96" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
