# #a472cf

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a472cf`
- RGB: rgb(164, 114, 207)
- HSL: hsl(272, 49%, 63%)
- OKLCH: oklch(0.64 0.143 307.6)
- Relative luminance: 0.2443
- Nearest named color: mediumpurple (#9370db, Δ 3.494) — https://brandsweets.com/colors/mediumpurple
- Moods: cool, modern
- Page: https://brandsweets.com/colors/a472cf

## Tints & shades

- Tints (toward white): #ae82d4, #b58dd8, #bf9cdd, #c6a8e1, #d0b7e6, #d8c2ea, #e1d1ef, #e9ddf3, #f3ecf8, #faf7fc
- Shades (toward black): #955cc7, #8645bf, #763bab, #673394, #5a2c81, #4a246a, #3a1d54, #2a153d, #1a0d26, #0b050f

## Harmonies

- Complementary: #9ecf72
- Analogous: #7672cf, #cf72cc
- Triadic: #cfa472, #72cfa4
- Split-complementary: #cccf72, #72cf76
- Tetradic: #cf7672, #9ecf72, #72cccf

## Colors that go with #a472cf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #a472cf in 4 real palettes, including Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Zed (https://brandsweets.com/colors/brands/zed-dev), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a472cf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Amber** #ffbf00 [pool] — Amber is paired with #a472cf in 3 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 3 real palettes, including Qualcomm's brand system and Canva's brand system put Blue beside #a472cf, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a472cf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #a472cf in 3 real palettes, including Netlify's brand system and Sentry's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Sentry (https://brandsweets.com/colors/brands/sentry-io), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/lightskyblue
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Lavender Haze and Plaid's brand system put Midnight Blue beside #a472cf, as that palette's text colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/midnightblue
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #a472cf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.57:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #955cc7 (4.53:1); AA: background → #212121 (4.51:1); AAA: text → #763bab (7.04:1)
- On black (#000000): 5.89:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b085d5 (7.16:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a472cf-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a472cf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
