# #a4640a

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a4640a`
- RGB: rgb(164, 100, 10)
- HSL: hsl(35, 89%, 34%)
- OKLCH: oklch(0.562 0.122 66.2)
- Relative luminance: 0.1703
- Nearest named color: Caramel (#af6f09, Δ 3.601) — https://brandsweets.com/colors/caramel
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/a4640a

## Tints & shades

- Tints (toward white): #c1750b, #e38a0d, #f2991c, #f4a83e, #f5b55b, #f7c278, #f9d19a, #fbdeb7, #fdeed8, #fefbf5
- Shades (toward black): #955b09, #875208, #784907, #6a4006, #5c3805, #4d2f04, #3f2604, #301d03, #221402, #130c01

## Harmonies

- Complementary: #0a4aa4
- Analogous: #a4160a, #97a40a
- Triadic: #0aa464, #640aa4
- Split-complementary: #0a97a4, #160aa4
- Tetradic: #0aa416, #0a4aa4, #a40a97

## Colors that go with #a4640a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Champagne** #f7e7ce [pool] — 6 real palettes, including Bramble and BrandSweets's brand system put Champagne beside #a4640a, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #a4640a in 6 real palettes, including Magazine Ochre and BrandSweets's brand system, as the supporting colour. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a4640a: 4 real palettes, including Dyson's brand system and Dusk, as the accent. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Etsy (https://brandsweets.com/colors/brands/etsy-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #a4640a in 6 real palettes, including Rolex's brand system and Desert Road, as the lead colour. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/hunter-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #a4640a: 6 real palettes, including Riverbed and Homestead, as the supporting colour. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Homestead (https://brandsweets.com/palettes/warm#homestead), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 7 real palettes, including Riverbed and Atelier put Slate Gray beside #a4640a, as the lead colour. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/slategray
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #a4640a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a4640a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.77:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7d4c07 (7.22:1)
- On black (#000000): 4.41:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a9660a (4.59:1); AA: background → #fafafa (4.57:1); AAA: text → #d9840d (7.26:1)

## Brands using this color

- **Ubereats** — secondary #9f6403 (Δ 0.984) — https://brandsweets.com/colors/brands/ubereats-com
- **Chipotle** — accent #a76721 (Δ 1.378) — https://brandsweets.com/colors/brands/chipotle-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a4640a-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a4640a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.