# #a44678

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a44678`
- RGB: rgb(164, 70, 120)
- HSL: hsl(328, 40%, 46%)
- OKLCH: oklch(0.533 0.136 349.6)
- Relative luminance: 0.1363
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 4.953) — https://brandsweets.com/colors/bermuda-onion
- Moods: warm
- Page: https://brandsweets.com/colors/a44678

## Tints & shades

- Tints (toward white): #b45085, #bc6292, #c577a1, #cd89ad, #d49bba, #dcadc6, #e3bfd2, #edd4e1, #f4e6ee, #fcf8fa
- Shades (toward black): #96406e, #883a63, #763256, #682c4c, #592641, #4b2037, #3d1a2d, #2b121f, #1d0c15, #0e060a

## Harmonies

- Complementary: #46a472
- Analogous: #a146a4, #a4464a
- Triadic: #78a446, #4678a4
- Split-complementary: #4aa446, #46a4a1
- Tetradic: #a4a146, #46a472, #464aa4

## Colors that go with #a44678

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #a44678: 5 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #a44678 in 10 real palettes, including Dunkin''s brand system and Typewriter, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: complementary] — Teal sits directly opposite #a44678 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/teal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #a44678: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Dark Olive Green** #556b2f [harmony, pool: triadic] — Dark Olive Green completes a triad with #a44678 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Midnight Blue** #191970 [pool] — 3 real palettes, including MLB's brand system and Nintendo's brand system put Midnight Blue beside #a44678, as the lead colour. Seen in: MLB (https://brandsweets.com/colors/brands/mlb-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Rust** #b7410e [harmony, pool: analogous] — Rust is #a44678's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/rust
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #a44678: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.64:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8b3c66 (7.15:1)
- On black (#000000): 3.73:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b65488 (4.61:1); AA: background → #e6e6e6 (4.52:1); AAA: text → #c982a8 (7.24:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a44678-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a44678" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.