# #a39b24

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a39b24`
- RGB: rgb(163, 155, 36)
- HSL: hsl(56, 64%, 39%)
- OKLCH: oklch(0.676 0.133 105.4)
- Relative luminance: 0.3136
- Nearest named color: Countryside (#a4a404, Δ 2.917) — https://brandsweets.com/colors/countryside
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/a39b24

## Tints & shades

- Tints (toward white): #bcb229, #d2c732, #d8ce4b, #ddd564, #e3dc7d, #e7e192, #ede8ab, #f2efc4, #f8f6de, #fdfdf7
- Shades (toward black): #978f21, #867f1d, #79731b, #696317, #5c5714, #4b4711, #3f3b0e, #2e2c0a, #212007, #111004

## Harmonies

- Complementary: #242ca3
- Analogous: #a35b24, #6ca324
- Triadic: #24a39b, #9b24a3
- Split-complementary: #246ca3, #5b24a3
- Tetradic: #24a35b, #242ca3, #a3246c

## Colors that go with #a39b24

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: triadic] — Cadet Blue completes a triad with #a39b24 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a39b24: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: complementary] — Medium Purple sits directly opposite #a39b24 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 4 real palettes, including Rolex's brand system and Lexus's brand system put Blue beside #a39b24, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Forest Floor and Coffee Bar put Champagne beside #a39b24, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #a39b24: 4 real palettes, including Bakery and Clean Beauty, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bramble (https://brandsweets.com/palettes/muted#bramble), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #a39b24 in 6 real palettes, including Cider and Forest Floor, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #a39b24 in 4 real palettes, including Ledger Dark and Peloton's brand system, as the accent. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Peloton (https://brandsweets.com/colors/brands/peloton-com), Scale AI (https://brandsweets.com/colors/brands/scale-com), Ubereats (https://brandsweets.com/colors/brands/ubereats-com). — https://brandsweets.com/colors/emerald-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.89:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7d771c (4.64:1); AA: background → #303030 (4.57:1); AAA: text → #5c5714 (7.42:1); AAA: background → #050505 (7.06:1)
- On black (#000000): 7.27:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a39b24-bdbea2-4e9edf-282d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a39b24" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
