# #a38324

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a38324`
- RGB: rgb(163, 131, 36)
- HSL: hsl(45, 64%, 39%)
- OKLCH: oklch(0.624 0.115 89.1)
- Relative luminance: 0.2415
- Nearest named color: Captain Kirk (#9b870c, Δ 2.259) — https://brandsweets.com/colors/captain-kirk
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/a38324

## Tints & shades

- Tints (toward white): #bc9729, #d2aa32, #d8b44b, #ddbf64, #e3c97d, #e7d292, #eddcab, #f2e7c4, #f8f1de, #fdfcf7
- Shades (toward black): #977921, #866c1d, #79621b, #695417, #5c4a14, #4b3d11, #3f320e, #2e250a, #211b07, #110d04

## Harmonies

- Complementary: #2444a3
- Analogous: #a34424, #83a324
- Triadic: #24a383, #8324a3
- Split-complementary: #2483a3, #4424a3
- Tetradic: #24a344, #2444a3, #a32483

## Colors that go with #a38324

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: triadic] — Cadet Blue completes a triad with #a38324 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Bramble and Coffee Bar put Champagne beside #a38324, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a38324: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #a38324 in 5 real palettes, including Cider and Clay & Linen, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #a38324: 5 real palettes, including Opensea's brand system and Spline's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Spline (https://brandsweets.com/colors/brands/spline-design), Notion (https://brandsweets.com/colors/brands/notion), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com). — https://brandsweets.com/colors/dodgerblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #a38324 in 4 real palettes, including Rolex's brand system and Desert Road, as the lead colour. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a38324 in 4 real palettes, including Guinness's brand system and Chevrolet's brand system, as the supporting colour. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Chevrolet (https://brandsweets.com/colors/brands/chevrolet-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), OktaOkta on YoutubeOkta on XOkta on LinkedIn (https://brandsweets.com/colors/brands/okta-com). — https://brandsweets.com/colors/royalblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #a38324: 5 real palettes, including Cider and Homestead, as the lead colour. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Homestead (https://brandsweets.com/palettes/warm#homestead), Bakery (https://brandsweets.com/palettes/warm#bakery), Bookshop (https://brandsweets.com/palettes/editorial#bookshop). — https://brandsweets.com/colors/saddlebrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.6:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8e721f (4.59:1); AA: background → #1f1f1f (4.58:1); AAA: text → #695417 (7.29:1)
- On black (#000000): 5.83:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b49127 (7.02:1)

## Brands using this color

- **Rolex** — secondary #a37e2c (Δ 1.614) — https://brandsweets.com/colors/brands/rolex-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a38324-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a38324" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
