# #a353fd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a353fd`
- RGB: rgb(163, 83, 253)
- HSL: hsl(268, 98%, 66%)
- OKLCH: oklch(0.623 0.24 301.2)
- Relative luminance: 0.2106
- Nearest named color: Orion Nebula (#a55af4, Δ 1.973) — https://brandsweets.com/colors/orion-nebula
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/a353fd

## Tints & shades

- Tints (toward white): #ab62fd, #b372fe, #be86fe, #c695fe, #cea4fe, #d6b3fe, #dec2fe, #e9d7ff, #f1e6ff, #faf5ff
- Shades (toward black): #9235fd, #8217fd, #7002ed, #6202cf, #5302b1, #450192, #370174, #260151, #180132, #0a0014

## Harmonies

- Complementary: #aefd53
- Analogous: #5359fd, #f853fd
- Triadic: #fda353, #53fda3
- Split-complementary: #fdf853, #59fd53
- Tetradic: #fd5359, #aefd53, #53fdf8

## Colors that go with #a353fd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a353fd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a353fd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a353fd in 3 real palettes, including Loom's brand system and Yahoo's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #a353fd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Sea Green** #3cb371 [harmony: split] — Medium Sea Green is a split-complement of #a353fd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumseagreen
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #a353fd: two real palettes: Render's brand system and Calm's brand system, as the supporting colour. Seen in: Render (https://brandsweets.com/colors/brands/render-com), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a353fd: two real palettes: Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #a353fd in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9a44fd (4.55:1); AA: background → #141414 (4.57:1); AAA: text → #7002ed (7.19:1)
- On black (#000000): 5.21:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b677fe (7.06:1)

## Brands using this color

- **Figma** — logoPurple #a259ff (Δ 1.103) — https://brandsweets.com/colors/brands/figma

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a353fd-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a353fd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.