# #a34d99

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a34d99`
- RGB: rgb(163, 77, 153)
- HSL: hsl(307, 36%, 47%)
- OKLCH: oklch(0.555 0.148 332)
- Relative luminance: 0.1539
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 3.755) — https://brandsweets.com/colors/bermuda-onion
- Moods: warm
- Page: https://brandsweets.com/colors/a34d99

## Tints & shades

- Tints (toward white): #b159a6, #b96ab0, #c17bb9, #c98dc2, #d3a1cd, #dbb3d6, #e3c4e0, #ebd5e9, #f4e7f2, #fcf8fb
- Shades (toward black): #95468c, #843e7c, #76376f, #683162, #5a2a55, #492244, #3b1c37, #2d152a, #1c0d1a, #0e070d

## Harmonies

- Complementary: #4da357
- Analogous: #824da3, #a34d6e
- Triadic: #99a34d, #4d99a3
- Split-complementary: #6ea34d, #4da382
- Tetradic: #a3824d, #4da357, #4d6ea3

## Colors that go with #a34d99

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #a34d99 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a34d99: 4 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a34d99: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #a34d99: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a34d99: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #a34d99, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Taupe** #483c32 [pool] — Taupe is paired with #a34d99 in two real palettes: Dunkin''s brand system and Superhuman's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Blue** #0000ff [pool] — Dunkin''s brand system puts Blue beside #a34d99, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.15:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #843e7c (7.09:1)
- On black (#000000): 4.08:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ad52a3 (4.51:1); AA: background → #f0f0f0 (4.52:1); AAA: text → #c37fbb (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a34d99-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a34d99" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.