# #a32987

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a32987`
- RGB: rgb(163, 41, 135)
- HSL: hsl(314, 60%, 40%)
- OKLCH: oklch(0.505 0.185 338.9)
- Relative luminance: 0.1112
- Nearest named color: Fabric of Love (#aa1177, Δ 3.274) — https://brandsweets.com/colors/fabric-of-love
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/a32987

## Tints & shades

- Tints (toward white): #bc2f9b, #ce3bac, #d350b4, #d968bf, #df81c9, #e599d4, #ecb1de, #f1c6e7, #f7def1, #fdf7fc
- Shades (toward black): #932579, #87226f, #761e62, #6a1b58, #5a164a, #49123d, #3d0f32, #2d0b25, #21081b, #10040d

## Harmonies

- Complementary: #29a345
- Analogous: #8329a3, #a32949
- Triadic: #87a329, #2987a3
- Split-complementary: #49a329, #29a383
- Tetradic: #a38329, #29a345, #2949a3

## Colors that go with #a32987

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #a32987: 4 real palettes, including Peacock and Chase's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Chase (https://brandsweets.com/colors/brands/chase-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #a32987 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a32987: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #a32987's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #a32987: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #a32987: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #a32987, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a32987 in two real palettes: Chase's brand system and Wayfair's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.51:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9b2780 (7.01:1)
- On black (#000000): 3.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cc33a8 (4.61:1); AA: background → #d9d9d9 (4.61:1); AAA: text → #db70c2 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a32987-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a32987" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.