# #a189cd

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a189cd`
- RGB: rgb(161, 137, 205)
- HSL: hsl(261, 40%, 67%)
- OKLCH: oklch(0.678 0.101 299.9)
- Relative luminance: 0.2988
- Nearest named color: Petrified Purple (#9c87c1, Δ 1.968) — https://brandsweets.com/colors/petrified-purple
- Moods: cool, modern
- Page: https://brandsweets.com/colors/a189cd

## Tints & shades

- Tints (toward white): #a994d1, #b29fd6, #baa9da, #c3b4df, #cec2e5, #d7cdea, #e0d8ee, #e8e2f3, #f1edf7, #f9f8fc
- Shades (toward black): #9074c3, #7c5bb9, #6c49ab, #5e4096, #513781, #412c68, #342352, #261a3d, #160f24, #09060e

## Harmonies

- Complementary: #b5cd89
- Analogous: #8993cd, #c289cd
- Triadic: #cda189, #89cda1
- Split-complementary: #cdc289, #93cd89
- Tetradic: #cd8993, #b5cd89, #89cdc2

## Colors that go with #a189cd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a189cd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Dark Sea Green** #8fbc8f [harmony, pool: complementary] — Dark Sea Green sits directly opposite #a189cd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/darkseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #a189cd in 4 real palettes, including Blueprint and Ahrefs's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Midnight Blue** #191970 [pool] — 4 real palettes, including First Snow and Open House put Midnight Blue beside #a189cd, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Open House (https://brandsweets.com/palettes/clean#open-house), Plaid (https://brandsweets.com/colors/brands/plaid-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #a189cd: 5 real palettes, including First Snow and Crypto.com's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a189cd in 5 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #a189cd in 7 real palettes, including Dusk and Obsidian's brand system, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Retool (https://brandsweets.com/colors/brands/retool-com), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #a189cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8465bd (4.59:1); AA: background → #2e2e2e (4.51:1); AAA: text → #6746a4 (7.03:1)
- On black (#000000): 6.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a48dce (7.28:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a189cd-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a189cd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.