# #a10dfd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a10dfd`
- RGB: rgb(161, 13, 253)
- HSL: hsl(277, 98%, 52%)
- OKLCH: oklch(0.571 0.292 304.6)
- Relative luminance: 0.1496
- Nearest named color: Cosmic Heart (#9601f4, Δ 2.611) — https://brandsweets.com/colors/cosmic-heart
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/a10dfd

## Tints & shades

- Tints (toward white): #aa26fd, #b23afd, #bc53fd, #c468fd, #ce81fe, #d89afe, #e0aefe, #e9c7fe, #f1dcff, #fbf5ff
- Shades (toward black): #9302ed, #8402d4, #7702c0, #6702a7, #58018d, #480174, #38015b, #2c0147, #1c002d, #0d0014

## Harmonies

- Complementary: #69fd0d
- Analogous: #290dfd, #fd0de1
- Triadic: #fda10d, #0dfda1
- Split-complementary: #e1fd0d, #0dfd29
- Tetradic: #fd290d, #69fd0d, #0de1fd

## Colors that go with #a10dfd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a10dfd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a10dfd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #a10dfd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a10dfd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a10dfd: two real palettes: Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #a10dfd in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #a10dfd in two real palettes: monday.com's brand system and ClickUp's brand system, as the lead colour. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com). — https://brandsweets.com/colors/mediumslateblue
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #a10dfd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.26:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8402d4 (7.14:1)
- On black (#000000): 3.99:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ac2bfd (4.52:1); AA: background → #f0f0f0 (4.62:1); AAA: text → #c66dfe (7.02:1)

## Brands using this color

- **Taco Bell** — secondary #9a23f8 (Δ 1.77) — https://brandsweets.com/colors/brands/tacobell-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a10dfd-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a10dfd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.