# #a0469d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a0469d`
- RGB: rgb(160, 70, 157)
- HSL: hsl(302, 39%, 45%)
- OKLCH: oklch(0.543 0.161 328.8)
- Relative luminance: 0.1429
- Nearest named color: Fuchsia Pheromone (#9f4cb7, Δ 4.052) — https://brandsweets.com/colors/fuchsia-pheromone
- Moods: warm
- Page: https://brandsweets.com/colors/a0469d

## Tints & shades

- Tints (toward white): #b14eae, #bb63b8, #c275c0, #ca86c8, #d39cd2, #dbadda, #e3bfe2, #ebd1ea, #f4e6f4, #fcf8fc
- Shades (toward black): #91408f, #833a81, #753373, #672d65, #592757, #471f46, #391938, #2b132a, #1c0c1c, #0e060e

## Harmonies

- Complementary: #46a049
- Analogous: #7646a0, #a04670
- Triadic: #9da046, #469da0
- Split-complementary: #70a046, #46a076
- Tetradic: #a07646, #46a049, #4670a0

## Colors that go with #a0469d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #a0469d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a0469d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a0469d: 3 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #a0469d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #a0469d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #a0469d, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Rust** #b7410e [pool] — Rust shows up next to #a0469d in two real palettes: Semrush's brand system and Wayfair's brand system, as the accent. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/rust
- **Taupe** #483c32 [pool] — Taupe is paired with #a0469d in two real palettes: Superhuman's brand system and Dunkin''s brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.44:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #873b84 (7.03:1)
- On black (#000000): 3.86:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b14eae (4.57:1); AA: background → #ebebeb (4.57:1); AAA: text → #c57cc3 (7.05:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a0469d-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a0469d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.