# #a04078

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a04078`
- RGB: rgb(160, 64, 120)
- HSL: hsl(325, 43%, 44%)
- OKLCH: oklch(0.519 0.142 347.1)
- Relative luminance: 0.125
- Nearest named color: Fandango (#b53389, Δ 5.195) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/a04078

## Tints & shades

- Tints (toward white): #b34786, #be5b94, #c56da0, #ce83af, #d595ba, #dca7c6, #e5bdd4, #ecd0e0, #f5e5ee, #fcf8fa
- Shades (toward black): #923a6d, #833462, #752f57, #66294d, #582342, #491d37, #3a172c, #2c1121, #1d0c16, #0f060b

## Harmonies

- Complementary: #40a068
- Analogous: #9840a0, #a04048
- Triadic: #78a040, #4078a0
- Split-complementary: #48a040, #40a098
- Tetradic: #a09840, #40a068, #4048a0

## Colors that go with #a04078

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #a04078: 4 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Nissan (https://brandsweets.com/colors/brands/nissanusa-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #a04078 in 4 real palettes, including Dunkin''s brand system and Typewriter, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Blush (https://brandsweets.com/palettes/light#blush), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: complementary] — Teal sits directly opposite #a04078 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/teal
- **Rust** #b7410e [harmony, pool: analogous] — Rust is #a04078's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Garnet (https://brandsweets.com/palettes/warm#garnet), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #a04078: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #a04078 in two real palettes: Ember and Maple, as the accent. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), Maple (https://brandsweets.com/palettes/warm#maple). — https://brandsweets.com/colors/amber
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #a04078: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #a04078 in two real palettes: Nintendo's brand system and Lenovo's brand system, as the supporting colour. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8e396b (7.12:1)
- On black (#000000): 3.5:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b9508d (4.59:1); AA: background → #e0e0e0 (4.55:1); AAA: text → #cb7caa (7:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a04078-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a04078" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.