# #a01ef1

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a01ef1`
- RGB: rgb(160, 30, 241)
- HSL: hsl(277, 88%, 53%)
- OKLCH: oklch(0.565 0.276 306.3)
- Relative luminance: 0.1475
- Nearest named color: Cosmic Heart (#9601f4, Δ 2.651) — https://brandsweets.com/colors/cosmic-heart
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/a01ef1

## Tints & shades

- Tints (toward white): #aa36f2, #b249f3, #bc61f5, #c474f6, #ce8cf8, #d69ff9, #e1b7fa, #e9cafc, #f3e2fd, #fbf5fe
- Shades (toward black): #940fe6, #840dce, #750cb6, #650a9e, #59098b, #4a0773, #3a065b, #2b0443, #1c032b, #0c0113

## Harmonies

- Complementary: #6ff11e
- Analogous: #361ef1, #f11ed8
- Triadic: #f1a01e, #1ef1a0
- Split-complementary: #d8f11e, #1ef136
- Tetradic: #f1361e, #6ff11e, #1ed8f1

## Colors that go with #a01ef1

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a01ef1 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a01ef1: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a01ef1: 3 real palettes, including Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Dark Cyan** #008b8b [harmony, pool: triadic] — Dark Cyan completes a triad with #a01ef1 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #a01ef1: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a01ef1: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #a01ef1 in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #a01ef1 in two real palettes: monday.com's brand system and ClickUp's brand system, as the lead colour. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com). — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.32:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #840dce (7.17:1)
- On black (#000000): 3.95:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #aa36f2 (4.52:1); AA: background → #ededed (4.54:1); AAA: text → #c474f6 (7.18:1)

## Brands using this color

- **Taco Bell** — secondary #9a23f8 (Δ 1.719) — https://brandsweets.com/colors/brands/tacobell-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a01ef1-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a01ef1" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.