# #a013f1

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a013f1`
- RGB: rgb(160, 19, 241)
- HSL: hsl(278, 89%, 51%)
- OKLCH: oklch(0.561 0.281 306.6)
- Relative luminance: 0.1429
- Nearest named color: Cosmic Heart (#9601f4, Δ 2.308) — https://brandsweets.com/colors/cosmic-heart
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/a013f1

## Tints & shades

- Tints (toward white): #a92bf3, #b13ef4, #bb56f5, #c56ef7, #ce87f8, #d69af9, #e0b2fb, #eacafc, #f1ddfd, #fbf5fe
- Shades (toward black): #910dde, #850cca, #750ab2, #65099a, #580887, #49066f, #390557, #29043f, #1c032b, #0d0113

## Harmonies

- Complementary: #64f113
- Analogous: #3013f1, #f113d4
- Triadic: #f1a013, #13f1a0
- Split-complementary: #d4f113, #13f130
- Tetradic: #f13013, #64f113, #13d4f1

## Colors that go with #a013f1

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a013f1 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a013f1: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a013f1: 3 real palettes, including Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #a013f1 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #a013f1: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a013f1: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #a013f1 in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #a013f1 in two real palettes: monday.com's brand system and ClickUp's brand system, as the lead colour. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com). — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.44:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #850cca (7.23:1)
- On black (#000000): 3.86:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ad35f3 (4.58:1); AA: background → #ebebeb (4.57:1); AAA: text → #c773f7 (7.22:1)

## Brands using this color

- **Taco Bell** — secondary #9a23f8 (Δ 1.977) — https://brandsweets.com/colors/brands/tacobell-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a013f1-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a013f1" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
