# #9f73de

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9f73de`
- RGB: rgb(159, 115, 222)
- HSL: hsl(265, 62%, 66%)
- OKLCH: oklch(0.645 0.159 301)
- Relative luminance: 0.2491
- Nearest named color: mediumpurple (#9370db, Δ 2.193) — https://brandsweets.com/colors/mediumpurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/9f73de

## Tints & shades

- Tints (toward white): #a87fe1, #b08be4, #bb9ce8, #c4a8eb, #ccb5ee, #d5c1f0, #ddcdf3, #e8def7, #f1eafa, #f9f7fd
- Shades (toward black): #8e5ad8, #7e41d2, #6b2ec2, #5e28a9, #502291, #421c78, #35165f, #251042, #170a29, #090411

## Harmonies

- Complementary: #b1de73
- Analogous: #737cde, #d573de
- Triadic: #de9f73, #73de9f
- Split-complementary: #ded573, #7cde73
- Tetradic: #de737c, #b1de73, #73ded5

## Colors that go with #9f73de

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #9f73de in 4 real palettes, including Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Zed (https://brandsweets.com/colors/brands/zed-dev), Retool (https://brandsweets.com/colors/brands/retool-com). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #9f73de on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #9f73de: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #9f73de in 3 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 3 real palettes, including Qualcomm's brand system and Canva's brand system put Blue beside #9f73de, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9f73de: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #9f73de in 3 real palettes, including Netlify's brand system and Calm's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Calm (https://brandsweets.com/colors/brands/calm-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Lavender Haze and Marvel's brand system put Midnight Blue beside #9f73de, as that palette's text colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Marvel (https://brandsweets.com/colors/brands/marvel-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.51:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8e5ad8 (4.56:1); AA: background → #212121 (4.59:1); AAA: text → #702fca (7.12:1)
- On black (#000000): 5.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ab83e2 (7.08:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9f73de-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9f73de" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
