# #9f196e

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9f196e`
- RGB: rgb(159, 25, 110)
- HSL: hsl(322, 73%, 36%)
- OKLCH: oklch(0.476 0.183 348)
- Relative luminance: 0.0919
- Nearest named color: Haunted Purple (#991177, Δ 2.44) — https://brandsweets.com/colors/haunted-purple
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/9f196e

## Tints & shades

- Tints (toward white): #b91d80, #d42192, #e038a3, #e453af, #e86dbb, #ec88c8, #f1a2d4, #f5c1e2, #f9dcef, #fef6fb
- Shades (toward black): #921765, #84155b, #73124f, #651046, #580e3d, #4b0c34, #3e0a2b, #2c071e, #1f0515, #12030c

## Harmonies

- Complementary: #199f4a
- Analogous: #8d199f, #9f192b
- Triadic: #6e9f19, #196e9f
- Split-complementary: #2b9f19, #199f8d
- Tetradic: #9f8d19, #199f4a, #192b9f

## Colors that go with #9f196e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #9f196e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9f196e: 5 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #9f196e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #9f196e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #9f196e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #9f196e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #9f196e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Midnight Blue** #191970 [pool] — Two real palettes: MLB's brand system and Nintendo's brand system put Midnight Blue beside #9f196e, as the lead colour. Seen in: MLB (https://brandsweets.com/colors/brands/mlb-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.4:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.84:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d82295 (4.58:1); AA: background → #cccccc (4.61:1); AAA: text → #e869b9 (7.15:1); AAA: background → #fafafa (7.09:1)

## Brands using this color

- **Rippling** — secondary #9f1e7a (Δ 1.912) — https://brandsweets.com/colors/brands/rippling-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9f196e-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9f196e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
