# #9d5fbf

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9d5fbf`
- RGB: rgb(157, 95, 191)
- HSL: hsl(279, 43%, 56%)
- OKLCH: oklch(0.594 0.154 312.4)
- Relative luminance: 0.1911
- Nearest named color: Amethyst (#9966cc, Δ 2.382) — https://brandsweets.com/colors/amethyst
- Moods: cool, modern
- Page: https://brandsweets.com/colors/9d5fbf

## Tints & shades

- Tints (toward white): #a66dc5, #af7ccb, #ba8ed2, #c39dd8, #ccabde, #d5bae3, #dec8e9, #e9dbf0, #f2e9f6, #fbf8fc
- Shades (toward black): #924cb8, #8443a8, #733a92, #653380, #562c6d, #48245b, #3a1d49, #281433, #1a0d21, #0c060f

## Harmonies

- Complementary: #80bf5f
- Analogous: #6d5fbf, #bf5fb1
- Triadic: #bf9d5f, #5fbf9d
- Split-complementary: #b1bf5f, #5fbf6d
- Tetradic: #bf6d5f, #80bf5f, #5fb1bf

## Colors that go with #9d5fbf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #9d5fbf in 4 real palettes, including Obsidian's brand system and Superhuman's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Loom (https://brandsweets.com/colors/brands/loom-com), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #9d5fbf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #9d5fbf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9d5fbf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9d5fbf: 3 real palettes, including Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Marvel's brand system and Lavender Haze put Midnight Blue beside #9d5fbf, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/midnightblue
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #9d5fbf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #9d5fbf in two real palettes: ClickUp's brand system and Klarna US's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.35:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9b5bbe (4.53:1); AA: background → #0a0a0a (4.55:1); AAA: text → #793d99 (7.14:1)
- On black (#000000): 4.82:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b383ce (7.05:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9d5fbf-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9d5fbf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
