# #9d45ba

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9d45ba`
- RGB: rgb(157, 69, 186)
- HSL: hsl(285, 46%, 50%)
- OKLCH: oklch(0.554 0.188 316.8)
- Relative luminance: 0.1497
- Nearest named color: Fuchsia Pheromone (#9f4cb7, Δ 1.621) — https://brandsweets.com/colors/fuchsia-pheromone
- Moods: cool, modern
- Page: https://brandsweets.com/colors/9d45ba

## Tints & shades

- Tints (toward white): #a757c1, #b06ac8, #b879cd, #c28cd4, #cc9edb, #d6b1e2, #e0c3e9, #e7d2ee, #f1e5f5, #fbf8fc
- Shades (toward black): #8d3ea8, #813899, #713286, #642c77, #552565, #451e52, #381943, #291230, #1c0c22, #0d060f

## Harmonies

- Complementary: #62ba45
- Analogous: #6245ba, #ba459d
- Triadic: #ba9d45, #45ba9d
- Split-complementary: #9dba45, #45ba62
- Tetradic: #ba6245, #62ba45, #459dba

## Colors that go with #9d45ba

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #9d45ba on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #9d45ba: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9d45ba: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9d45ba: 3 real palettes, including Peacock and Linkedin's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #9d45ba in 3 real palettes, including Superhuman's brand system and Obsidian's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #9d45ba: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #9d45ba in two real palettes: Gemstone and Marvel's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #9d45ba in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.26:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #813899 (7.1:1)
- On black (#000000): 3.99:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a554c0 (4.63:1); AA: background → #f0f0f0 (4.61:1); AAA: text → #bc80d0 (7.14:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9d45ba-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9d45ba" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.