# #9c674f

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9c674f`
- RGB: rgb(156, 103, 79)
- HSL: hsl(19, 33%, 46%)
- OKLCH: oklch(0.564 0.077 45.1)
- Relative luminance: 0.1733
- Nearest named color: Argan Oil (#9d6646, Δ 1.084) — https://brandsweets.com/colors/argan-oil
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/9c674f

## Tints & shades

- Tints (toward white): #ab7359, #b4816a, #be927e, #c7a18f, #cfafa0, #d8bdb1, #e0ccc2, #eaddd6, #f3ebe7, #fcf9f8
- Shades (toward black): #8e5e48, #815541, #704a38, #624132, #55382b, #472f24, #3a261d, #291b15, #1b120e, #0e0907

## Harmonies

- Complementary: #4f839c
- Analogous: #9c4f5d, #9c8e4f
- Triadic: #4f9c67, #674f9c
- Split-complementary: #4f9c8e, #4f5d9c
- Tetradic: #5d9c4f, #4f839c, #8e4f9c

## Colors that go with #9c674f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Champagne** #f7e7ce [pool] — 6 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #9c674f, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #9c674f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), IHG (https://brandsweets.com/colors/brands/ihg-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #9c674f in 5 real palettes, including Clay & Linen and BrandSweets's brand system, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9c674f: 4 real palettes, including Dyson's brand system and Dusk, as the accent. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Etsy (https://brandsweets.com/colors/brands/etsy-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #9c674f: 4 real palettes, including Notion's brand system and Studio Grey, as the accent. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Miro (https://brandsweets.com/colors/brands/miro-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #9c674f in 6 real palettes, including Bookshop and Desert Road, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Rolex (https://brandsweets.com/colors/brands/rolex-com), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/hunter-green
- **Peru** #cd853f [pool] — 4 real palettes, including Woodsmoke and Coffee Bar put Peru beside #9c674f, as the lead colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bakery (https://brandsweets.com/palettes/warm#bakery), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/peru
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #9c674f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #774e3c (7.14:1)
- On black (#000000): 4.47:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9f6950 (4.61:1); AA: background → #fafafa (4.5:1); AAA: text → #bb8d77 (7.19:1)

## Brands using this color

- **Notion** — brown #9f6b53 (Δ 1.225) — https://brandsweets.com/colors/brands/notion

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9c674f-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9c674f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
