# #9c49a2

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9c49a2`
- RGB: rgb(156, 73, 162)
- HSL: hsl(296, 38%, 46%)
- OKLCH: oklch(0.545 0.159 324.9)
- Relative luminance: 0.1444
- Nearest named color: Fuchsia Pheromone (#9f4cb7, Δ 3.279) — https://brandsweets.com/colors/fuchsia-pheromone
- Moods: cool, modern
- Page: https://brandsweets.com/colors/9c49a2

## Tints & shades

- Tints (toward white): #ab53b2, #b464b9, #be79c3, #c78bcb, #cf9cd3, #d8aedb, #e0c0e3, #ead5ec, #f3e6f4, #fcf8fc
- Shades (toward black): #8e4294, #813c86, #703474, #622e66, #552858, #47214a, #3a1b3c, #29132a, #1b0d1c, #0e060e

## Harmonies

- Complementary: #4fa249
- Analogous: #6f49a2, #a2497b
- Triadic: #a29c49, #49a29c
- Split-complementary: #7ba249, #49a26f
- Tetradic: #a26f49, #4fa249, #497ba2

## Colors that go with #9c49a2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #9c49a2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9c49a2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9c49a2: 3 real palettes, including Peacock and Linkedin's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #9c49a2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #9c49a2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #9c49a2, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Rust** #b7410e [pool] — Rust shows up next to #9c49a2 in two real palettes: Semrush's brand system and Wayfair's brand system, as the accent. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/rust
- **Tomato** #ff6347 [pool] — Two real palettes: Sunset Boulevard and GitLab's brand system put Tomato beside #9c49a2, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), GitLab (https://brandsweets.com/colors/brands/gitlab). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.4:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #813c86 (7.18:1)
- On black (#000000): 3.89:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ab53b2 (4.61:1); AA: background → #ebebeb (4.53:1); AAA: text → #c180c6 (7.17:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9c49a2-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9c49a2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.