# #9b94a8

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9b94a8`
- RGB: rgb(155, 148, 168)
- HSL: hsl(261, 10%, 62%)
- OKLCH: oklch(0.679 0.03 301.5)
- Relative luminance: 0.3098
- Nearest named color: Machinery (#9999aa, Δ 1.318) — https://brandsweets.com/colors/machinery
- Moods: cool, muted
- Page: https://brandsweets.com/colors/9b94a8

## Tints & shades

- Tints (toward white): #a6a0b1, #aea8b8, #b8b3c1, #c0bcc8, #cac7d1, #d5d2da, #dddbe1, #e7e6ea, #efeef1, #faf9fa
- Shades (toward black): #8b849a, #7c738c, #6f677e, #605a6d, #524c5d, #433e4c, #34303b, #28252d, #19171c, #0a090b

## Harmonies

- Complementary: #a1a894
- Analogous: #9497a8, #a594a8
- Triadic: #a89b94, #94a89b
- Split-complementary: #a8a594, #97a894
- Tetradic: #a89497, #a1a894, #94a8a5

## Colors that go with #9b94a8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9b94a8: softer than #000 and cool enough to feel like part of the same palette. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Dark Sea Green** #8fbc8f [harmony, pool: complementary] — Dark Sea Green sits directly opposite #9b94a8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/darkseagreen
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Estate and Garden Wedding put Blush Pink beside #9b94a8, as the accent. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #9b94a8: 7 real palettes, including Dusk and Riverbed, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9b94a8: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Peru** #cd853f [harmony, pool: triadic] — Peru completes a triad with #9b94a8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/peru
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #9b94a8: 4 real palettes, including Ink Wash and Stone, as the lead colour. Seen in: Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #9b94a8 in 28 real palettes, including Dusk and Stone, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Stone (https://brandsweets.com/palettes/neutral#stone), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.92:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #797089 (4.68:1); AA: background → #303030 (4.52:1); AAA: text → #5c5568 (7.11:1); AAA: background → #030303 (7.07:1)
- On black (#000000): 7.2:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9b94a8-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9b94a8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
