# #9b451c

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9b451c`
- RGB: rgb(155, 69, 28)
- HSL: hsl(19, 69%, 36%)
- OKLCH: oklch(0.496 0.127 43.4)
- Relative luminance: 0.1131
- Nearest named color: Brownie (#964b00, Δ 2.486) — https://brandsweets.com/colors/brownie
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/9b451c

## Tints & shades

- Tints (toward white): #b55021, #cf5b26, #db6f3d, #e08257, #e59671, #eaa98b, #eebca5, #f4d2c3, #f9e5dd, #fdf9f6
- Shades (toward black): #8e3f1a, #813918, #703215, #632c12, #562610, #49200d, #3c1b0b, #2b1308, #1e0d06, #110803

## Harmonies

- Complementary: #1c739b
- Analogous: #9b1c34, #9b841c
- Triadic: #1c9b45, #451c9b
- Split-complementary: #1c9b84, #1c349b
- Tetradic: #349b1c, #1c739b, #841c9b

## Colors that go with #9b451c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #9b451c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com), Huawei (https://brandsweets.com/colors/brands/huawei-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [harmony, pool: split] — Denim is a split-complement of #9b451c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Dyson (https://brandsweets.com/colors/brands/dyson-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com), Etsy (https://brandsweets.com/colors/brands/etsy-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #9b451c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Woodsmoke and BrandSweets's brand system put Champagne beside #9b451c, as the text colour against it. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #9b451c in 5 real palettes, including Olive Grove and BrandSweets's brand system, as the lead colour. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Cider (https://brandsweets.com/palettes/warm#cider), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/darkolivegreen
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #9b451c in 4 real palettes, including Fireside and Darkroom, as the supporting colour. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/hunter-green
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #9b451c in 6 real palettes, including Bose's brand system and Wayfair's brand system, as the supporting colour. Seen in: Bose (https://brandsweets.com/colors/brands/bose-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/royalblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #9b451c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.44:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8e3f1a (7.3:1)
- On black (#000000): 3.26:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c25624 (4.65:1); AA: background → #d9d9d9 (4.56:1); AAA: text → #df7c4e (7.13:1)

## Curated palettes containing it

- **Olive Grove** (muted, warm, elegant) — #6b6b2e, #a8a670, #a1421f, #f6f3ea, #2c2a22 — Olive and straw with a rust accent — Mediterranean and unhurried; good for food, wine and hospitality. — tool: https://brandsweets.com/palettes/new/6b6b2e-a8a670-a1421f-f6f3ea-2c2a22 — collection: https://brandsweets.com/palettes/muted

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9b451c-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9b451c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.