# #9b3166

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9b3166`
- RGB: rgb(155, 49, 102)
- HSL: hsl(330, 52%, 40%)
- OKLCH: oklch(0.486 0.15 353.3)
- Relative luminance: 0.1012
- Nearest named color: Berry (#990f4b, Δ 5.229) — https://brandsweets.com/colors/berry
- Moods: warm
- Page: https://brandsweets.com/colors/9b3166

## Tints & shades

- Tints (toward white): #b23875, #c44585, #ca5891, #d270a1, #d987b0, #e09ebf, #e8b5cf, #eec9db, #f5e0eb, #fdf7fa
- Shades (toward black): #8c2c5c, #802854, #70234a, #652042, #551b38, #46162e, #3a1226, #2b0d1c, #1f0a14, #10050a

## Harmonies

- Complementary: #319b66
- Analogous: #9b319b, #9b3131
- Triadic: #669b31, #31669b
- Split-complementary: #319b31, #319b9b
- Tetradic: #9b9b31, #319b66, #31319b

## Colors that go with #9b3166

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [pool] — Crimson is paired with #9b3166 in 4 real palettes, including Lenovo's brand system and Wendy's's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9b3166: 7 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #9b3166 in 11 real palettes, including Typewriter and Dunkin''s brand system, as the lead colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Blush (https://brandsweets.com/palettes/light#blush), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: complementary] — Teal sits directly opposite #9b3166 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/teal
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #9b3166: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Champagne** #f7e7ce [pool] — 3 real palettes, including Woodsmoke and Bramble put Champagne beside #9b3166, as the text colour against it. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #9b3166: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #9b3166: 3 real palettes, including Chipotle's brand system and Bakery, as the accent. Seen in: Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.94:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #973063 (7.19:1)
- On black (#000000): 3.02:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c44585 (4.54:1); AA: background → #d1d1d1 (4.55:1); AAA: text → #d57ba8 (7.23:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9b3166-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9b3166" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
