# #9a44cf

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9a44cf`
- RGB: rgb(154, 68, 207)
- HSL: hsl(277, 59%, 54%)
- OKLCH: oklch(0.563 0.21 309.7)
- Relative luminance: 0.1551
- Nearest named color: darkorchid (#9932cc, Δ 2.898) — https://brandsweets.com/colors/darkorchid
- Moods: cool, modern
- Page: https://brandsweets.com/colors/9a44cf

## Tints & shades

- Tints (toward white): #a355d3, #ae69d8, #b679dc, #c18de2, #ca9ee6, #d3aeea, #dec2ef, #e7d2f3, #f2e7f9, #fbf7fd
- Shades (toward black): #8e33c7, #802eb2, #71299e, #63248a, #541e76, #461961, #37144d, #290f39, #1a0924, #0c0410

## Harmonies

- Complementary: #7acf44
- Analogous: #5544cf, #cf44bf
- Triadic: #cf9a44, #44cf9a
- Split-complementary: #bfcf44, #44cf55
- Tetradic: #cf5544, #7acf44, #44bfcf

## Colors that go with #9a44cf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #9a44cf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #9a44cf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9a44cf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9a44cf: 3 real palettes, including Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #9a44cf in 3 real palettes, including Yahoo's brand system and Loom's brand system, as the accent. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Loom (https://brandsweets.com/colors/brands/loom-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #9a44cf in 3 real palettes, including Obsidian's brand system and Superhuman's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #9a44cf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #9a44cf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.12:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #802eb2 (7.12:1)
- On black (#000000): 4.1:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a051d2 (4.6:1); AA: background → #f2f2f2 (4.57:1); AAA: text → #b97dde (7.05:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9a44cf-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9a44cf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.