# #9a2d97

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9a2d97`
- RGB: rgb(154, 45, 151)
- HSL: hsl(302, 55%, 39%)
- OKLCH: oklch(0.503 0.188 329.1)
- Relative luminance: 0.1098
- Nearest named color: Magentle (#aa11aa, Δ 4.825) — https://brandsweets.com/colors/magentle
- Moods: warm
- Page: https://brandsweets.com/colors/9a2d97

## Tints & shades

- Tints (toward white): #b234ae, #c73dc2, #ce55ca, #d56dd1, #db84d9, #e198df, #e8b0e6, #efc8ee, #f6dff5, #fdf7fd
- Shades (toward black): #8e298b, #7e257b, #732170, #631d60, #571955, #471545, #3b113a, #2b0d2a, #20091f, #10050f

## Harmonies

- Complementary: #2d9a30
- Analogous: #672d9a, #9a2d60
- Triadic: #979a2d, #2d979a
- Split-complementary: #609a2d, #2d9a67
- Tetradic: #9a672d, #2d9a30, #2d609a

## Colors that go with #9a2d97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #9a2d97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9a2d97: 4 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #9a2d97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9a2d97: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #9a2d97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #9a2d97 in two real palettes: Lenovo's brand system and Gemstone, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Taupe** #483c32 [pool] — Taupe is paired with #9a2d97 in two real palettes: Superhuman's brand system and Datadog's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com). — https://brandsweets.com/colors/taupe
- **Blue Violet** #8a2be2 [harmony: analogous] — Blue Violet is #9a2d97's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.57:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #922a8f (7.12:1)
- On black (#000000): 3.2:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c238bd (4.59:1); AA: background → #d6d6d6 (4.52:1); AAA: text → #d671d2 (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9a2d97-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9a2d97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.