# #99735c

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#99735c`
- RGB: rgb(153, 115, 92)
- HSL: hsl(23, 25%, 48%)
- OKLCH: oklch(0.587 0.059 52.4)
- Relative luminance: 0.1981
- Nearest named color: Amaretto (#ab6f60, Δ 3.337) — https://brandsweets.com/colors/amaretto
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/99735c

## Tints & shades

- Tints (toward white): #a58069, #af8e79, #b89b89, #c2a999, #cbb6a9, #d5c4b9, #ded1c9, #e8dfd9, #f2ece9, #fbfaf9
- Shades (toward black): #8c6a54, #7c5e4b, #705443, #604839, #533e32, #46352a, #362921, #291f19, #1a130f, #0d0a08

## Harmonies

- Complementary: #5c8299
- Analogous: #995c63, #99925c
- Triadic: #5c9973, #735c99
- Split-complementary: #5c9992, #5c6399
- Tetradic: #63995c, #5c8299, #925c99

## Colors that go with #99735c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #99735c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Campus (https://brandsweets.com/palettes/friendly#campus), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Woodsmoke and Bramble put Champagne beside #99735c, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #99735c in 4 real palettes, including Clay & Linen and BrandSweets's brand system, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #99735c: 4 real palettes, including Dusk and Dyson's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Dyson (https://brandsweets.com/colors/brands/dyson-com), Campus (https://brandsweets.com/palettes/friendly#campus), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Peru** #cd853f [pool] — 4 real palettes, including Woodsmoke and Coffee Bar put Peru beside #99735c, as the lead colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/peru
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #99735c in 5 real palettes, including Wayfair's brand system and Slate Workspace, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Slate Workspace (https://brandsweets.com/palettes/minimal#slate-workspace), Zed (https://brandsweets.com/colors/brands/zed-dev), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [pool] — Rust shows up next to #99735c in 4 real palettes, including Harvest and Gallery, as the lead colour. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Gallery (https://brandsweets.com/palettes/editorial#gallery), Aesop (https://brandsweets.com/colors/brands/aesop-com), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/rust
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #99735c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.23:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #936e58 (4.55:1); AA: background → #0f0f0f (4.53:1); AAA: text → #6c5241 (7.19:1)
- On black (#000000): 4.96:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b1907c (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/99735c-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#99735c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.