# #996cbc

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#996cbc`
- RGB: rgb(153, 108, 188)
- HSL: hsl(274, 37%, 58%)
- OKLCH: oklch(0.609 0.126 309)
- Relative luminance: 0.2113
- Nearest named color: Crown Jewels (#946dad, Δ 2.54) — https://brandsweets.com/colors/crown-jewels
- Moods: cool, modern
- Page: https://brandsweets.com/colors/996cbc

## Tints & shades

- Tints (toward white): #a37ac2, #ad88c8, #b696cf, #c0a4d5, #cab2dc, #d3c0e2, #ddcee9, #e7dcef, #f0eaf5, #faf8fc
- Shades (toward black): #8d5bb3, #7e4ca4, #704393, #603a7e, #53326c, #462a5b, #362046, #281834, #180e1f, #0b060e

## Harmonies

- Complementary: #8fbc6c
- Analogous: #726cbc, #bc6cb6
- Triadic: #bc996c, #6cbc99
- Split-complementary: #b6bc6c, #6cbc72
- Tetradic: #bc726c, #8fbc6c, #6cb6bc

## Colors that go with #996cbc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #996cbc: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #996cbc in 6 real palettes, including Obsidian's brand system and Zed's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Zed (https://brandsweets.com/colors/brands/zed-dev), Loom (https://brandsweets.com/colors/brands/loom-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #996cbc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #996cbc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #996cbc: 3 real palettes, including Linkedin's brand system and Campus, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Campus (https://brandsweets.com/palettes/friendly#campus), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Marvel's brand system and Plaid's brand system put Midnight Blue beside #996cbc, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #996cbc — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #996cbc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.02:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9262b7 (4.51:1); AA: background → #141414 (4.58:1); AAA: text → #704393 (7.21:1)
- On black (#000000): 5.23:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ad88c8 (7.13:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/996cbc-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#996cbc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.