# #98ddfb

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#98ddfb`
- RGB: rgb(152, 221, 251)
- HSL: hsl(198, 93%, 79%)
- OKLCH: oklch(0.862 0.081 227)
- Relative luminance: 0.6535
- Nearest named color: Ariel (#aed7ea, Δ 3.073) — https://brandsweets.com/colors/ariel
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/98ddfb

## Tints & shades

- Tints (toward white): #a1e1fc, #abe4fc, #b5e7fc, #bfeafd, #c9edfd, #ceeffd, #d8f2fe, #e1f5fe, #ebf9fe, #f5fcff
- Shades (toward black): #75d2fa, #4ec5f9, #2bbaf7, #09abf1, #0793cf, #0677a7, #055e85, #03425e, #022a3b, #010e14

## Harmonies

- Complementary: #fbb698
- Analogous: #98fbe7, #98acfb
- Triadic: #fb98dd, #ddfb98
- Split-complementary: #fb98ac, #fbe798
- Tetradic: #e798fb, #fbb698, #acfb98

## Colors that go with #98ddfb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #98ddfb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #98ddfb's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calendly (https://brandsweets.com/colors/brands/calendly-com), Deep Water (https://brandsweets.com/palettes/dark#deep-water). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #98ddfb: 4 real palettes, including Nikon's brand system and UEFA's brand system, as the supporting colour. Seen in: Nikon (https://brandsweets.com/colors/brands/nikon-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Blue Mono and First Snow put Midnight Blue beside #98ddfb, as the text colour against it. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), First Snow (https://brandsweets.com/palettes/cool#first-snow), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #98ddfb: 4 real palettes, including Stone and Pine & Birch, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 7 real palettes, including Dusty Blue and Still Water put Slate Gray beside #98ddfb, as the lead colour. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Still Water (https://brandsweets.com/palettes/cool#still-water), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #98ddfb in 18 real palettes, including Macaron and Nursery, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Boeing (https://brandsweets.com/colors/brands/boeing-com), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #98ddfb: 4 real palettes, including Sorbet and Mint Chip, as the supporting colour. Seen in: Sorbet (https://brandsweets.com/palettes/light#sorbet), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/wheat

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.49:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #067eb1 (4.54:1); AA: background → #595959 (4.69:1); AAA: text → #055e85 (7.13:1); AAA: background → #3d3d3d (7.28:1)
- On black (#000000): 14.07:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Netlify** — accent #89ddff (Δ 1.503) — https://brandsweets.com/colors/brands/netlify-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/98ddfb-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#98ddfb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.