# #98dcac

A color — light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#98dcac`
- RGB: rgb(152, 220, 172)
- HSL: hsl(138, 49%, 73%)
- OKLCH: oklch(0.836 0.096 153.2)
- Relative luminance: 0.6084
- Nearest named color: Jovial Jade (#88ddaa, Δ 1.683) — https://brandsweets.com/colors/jovial-jade
- Moods: light, clean
- Page: https://brandsweets.com/colors/98dcac

## Tints & shades

- Tints (toward white): #a4e0b6, #abe2bc, #b7e6c5, #bee9cb, #caedd4, #d1efda, #ddf3e4, #e4f6ea, #f0faf3, #f7fcf9
- Shades (toward black): #7ed397, #63ca82, #49c16d, #3bab5c, #339450, #2a7a42, #215f33, #174425, #0e2a17, #050f08

## Harmonies

- Complementary: #dc98c8
- Analogous: #a6dc98, #98dcce
- Triadic: #ad98dc, #dcad98
- Split-complementary: #ce98dc, #dc98a6
- Tetradic: #98a6dc, #dc98c8, #dcce98

## Colors that go with #98dcac

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #98dcac: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Docker (https://brandsweets.com/colors/brands/docker-com), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #98dcac on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/plum
- **Crimson** #dc143c [pool] — Crimson is paired with #98dcac in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #98dcac: 4 real palettes, including Astro's brand system and Prime Video's brand system, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Remix (https://brandsweets.com/colors/brands/remix-run), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/deepskyblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #98dcac in 4 real palettes, including Canopy and Neon's brand system, as the lead colour. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Neon (https://brandsweets.com/colors/brands/neon-tech), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #98dcac: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Red** #ff0000 [pool] — Red is paired with #98dcac in 4 real palettes, including Gatorade's brand system and Wise's brand system, as the supporting colour. Seen in: Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wise (https://brandsweets.com/colors/brands/wise-com), Mattel (https://brandsweets.com/colors/brands/mattel-com), LG (https://brandsweets.com/colors/brands/lg-com). — https://brandsweets.com/colors/red
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #98dcac: 5 real palettes, including Scale AI's brand system and Oatmeal, as the supporting colour. Seen in: Scale AI (https://brandsweets.com/colors/brands/scale-com), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.59:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2e8548 (4.6:1); AA: background → #575757 (4.53:1); AAA: text → #226335 (7.23:1); AAA: background → #3b3b3b (7.02:1)
- On black (#000000): 13.17:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/98dcac-a2beae-be59d4-1f2d29-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#98dcac" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
