# #98d7fb

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#98d7fb`
- RGB: rgb(152, 215, 251)
- HSL: hsl(202, 93%, 79%)
- OKLCH: oklch(0.849 0.081 234.1)
- Relative luminance: 0.6224
- Nearest named color: Baby Blue (#a2cffe, Δ 2.46) — https://brandsweets.com/colors/baby-blue
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/98d7fb

## Tints & shades

- Tints (toward white): #a1dbfc, #abdefc, #b5e2fc, #bfe6fd, #c9eafd, #ceecfd, #d8f0fe, #e1f3fe, #ebf7fe, #f5fbff
- Shades (toward black): #75c9fa, #4ebaf9, #2badf7, #099cf1, #0786cf, #066ca7, #055685, #033c5e, #02263b, #010d14

## Harmonies

- Complementary: #fbbc98
- Analogous: #98fbee, #98a5fb
- Triadic: #fb98d7, #d7fb98
- Split-complementary: #fb98a5, #fbee98
- Tetradic: #ee98fb, #fbbc98, #a5fb98

## Colors that go with #98d7fb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #98d7fb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Dark Orange** #ff8c00 [harmony, pool: complementary] — Dark Orange sits directly opposite #98d7fb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Cornflower Blue** #6495ed [harmony, pool: analogous] — Cornflower Blue is #98d7fb's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #98d7fb in 5 real palettes, including Frost & Ember and Tiffany & Co.'s brand system, as the accent. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #98d7fb: 7 real palettes, including Salesforce's brand system and Mistral AI's brand system, as the lead colour. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calendly (https://brandsweets.com/colors/brands/calendly-com), Max (https://brandsweets.com/colors/brands/max-com). — https://brandsweets.com/colors/deepskyblue
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Blue Mono and Telehealth put Midnight Blue beside #98d7fb, as the text colour against it. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #98d7fb: 4 real palettes, including Stone and Pine & Birch, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 7 real palettes, including Dusty Blue and Still Water put Slate Gray beside #98d7fb, as the lead colour. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Still Water (https://brandsweets.com/palettes/cool#still-water), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.56:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #077cc0 (4.51:1); AA: background → #575757 (4.63:1); AAA: text → #055c8f (7.16:1); AAA: background → #3b3b3b (7.17:1)
- On black (#000000): 13.45:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Audible** — primary #a3d4ff (Δ 1.607) — https://brandsweets.com/colors/brands/audible-com
- **Netlify** — accent #89ddff (Δ 1.927) — https://brandsweets.com/colors/brands/netlify-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/98d7fb-9cb1c4-df4e5f-1f222d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#98d7fb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.