# #98cdb4

A color — light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#98cdb4`
- RGB: rgb(152, 205, 180)
- HSL: hsl(152, 35%, 70%)
- OKLCH: oklch(0.804 0.066 164.2)
- Relative luminance: 0.5363
- Nearest named color: Mint Twist (#98cbba, Δ 1.157) — https://brandsweets.com/colors/mint-twist
- Moods: light, clean
- Page: https://brandsweets.com/colors/98cdb4

## Tints & shades

- Tints (toward white): #a2d2bc, #acd7c3, #b3dbc8, #bee0d0, #c8e4d7, #d2e9df, #ddeee6, #e3f2eb, #eef7f3, #f8fcfa
- Shades (toward black): #80c2a3, #6bb894, #53ac82, #499773, #3d7f61, #32674e, #28533f, #1c3b2c, #12261d, #070e0a

## Harmonies

- Complementary: #cd98b1
- Analogous: #98cd9a, #98cbcd
- Triadic: #b498cd, #cdb498
- Split-complementary: #cd98cb, #cd9a98
- Tetradic: #9a98cd, #cd98b1, #cbcd98

## Colors that go with #98cdb4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #98cdb4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #98cdb4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Uber's brand system and Canva's brand system put Blue beside #98cdb4, as the accent. Seen in: Uber (https://brandsweets.com/colors/brands/uber-com), Canva (https://brandsweets.com/colors/brands/canva-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #98cdb4, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #98cdb4: 4 real palettes, including Clean Beauty and Desert Road, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bramble (https://brandsweets.com/palettes/muted#bramble), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #98cdb4 in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Cartier (https://brandsweets.com/colors/brands/cartier-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #98cdb4 in 4 real palettes, including Oatmeal and Forest Floor, as the lead colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #98cdb4: 4 real palettes, including Max's brand system and Salesforce's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Astro (https://brandsweets.com/colors/brands/astro-build), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.79:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3f8363 (4.53:1); AA: background → #4f4f4f (4.57:1); AAA: text → #2e6049 (7.28:1); AAA: background → #333333 (7.06:1)
- On black (#000000): 11.73:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/98cdb4-a2beb4-d459ce-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#98cdb4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
