# #98aeb3

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#98aeb3`
- RGB: rgb(152, 174, 179)
- HSL: hsl(191, 15%, 65%)
- OKLCH: oklch(0.736 0.025 212.9)
- Relative luminance: 0.402
- Nearest named color: Cool (#96b3b3, Δ 1.397) — https://brandsweets.com/colors/cool
- Moods: cool, muted
- Page: https://brandsweets.com/colors/98aeb3

## Tints & shades

- Tints (toward white): #a1b5ba, #adbec2, #b6c5c9, #becccf, #cad5d8, #d3dcde, #dce3e5, #e5eaeb, #f0f3f4, #f9fafb
- Shades (toward black): #87a0a6, #759399, #66838a, #597278, #4c6267, #3d4e52, #303d41, #232d2f, #161c1d, #090b0c

## Harmonies

- Complementary: #b39d98
- Analogous: #98b3ab, #98a1b3
- Triadic: #b398ae, #aeb398
- Split-complementary: #b398a1, #b3ab98
- Tetradic: #ab98b3, #b39d98, #a1b398

## Colors that go with #98aeb3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #98aeb3 without the hard edge of pure #000. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Harbour (https://brandsweets.com/palettes/cool#harbour), Mercury (https://brandsweets.com/colors/brands/mercury-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Uber's brand system and Lexus's brand system put Blue beside #98aeb3, as the accent. Seen in: Uber (https://brandsweets.com/colors/brands/uber-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Canva (https://brandsweets.com/colors/brands/canva-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #98aeb3 in 4 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Midnight Luxe and Bramble put Champagne beside #98aeb3, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #98aeb3: 7 real palettes, including Riverbed and Clean Beauty, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #98aeb3 in 5 real palettes, including Cartier's brand system and Riot Games's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #98aeb3 in 4 real palettes, including Oatmeal and Olive Grove, as the lead colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #98aeb3: 4 real palettes, including Open House and Dusk, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.32:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5f7b81 (4.53:1); AA: background → #3d3d3d (4.68:1); AAA: text → #485c61 (7.05:1); AAA: background → #1f1f1f (7.1:1)
- On black (#000000): 9.04:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/98aeb3-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#98aeb3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
