# #98a324

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#98a324`
- RGB: rgb(152, 163, 36)
- HSL: hsl(65, 64%, 39%)
- OKLCH: oklch(0.684 0.143 114.7)
- Relative luminance: 0.33
- Nearest named color: Countryside (#a4a404, Δ 1.866) — https://brandsweets.com/colors/countryside
- Moods: vivid
- Page: https://brandsweets.com/colors/98a324

## Tints & shades

- Tints (toward white): #b0bc29, #c5d232, #ccd84b, #d3dd64, #dae37d, #e0e792, #e7edab, #eef2c4, #f5f8de, #fdfdf7
- Shades (toward black): #8d9721, #7d861d, #71791b, #626917, #565c14, #464b11, #3b3f0e, #2b2e0a, #1f2107, #101104

## Harmonies

- Complementary: #2e24a3
- Analogous: #a36e24, #59a324
- Triadic: #2498a3, #a32498
- Split-complementary: #2459a3, #6e24a3
- Tetradic: #24a36e, #2e24a3, #a32459

## Colors that go with #98a324

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #98a324: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Puma (https://brandsweets.com/colors/brands/puma-com), Disney (https://brandsweets.com/colors/brands/disney-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: complementary] — Medium Purple sits directly opposite #98a324 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 6 real palettes, including Minecraft's brand system and Lexus's brand system put Blue beside #98a324, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Lexus (https://brandsweets.com/colors/brands/lexus-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Forest Floor and Darkroom put Champagne beside #98a324, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #98a324 in 4 real palettes, including Forest Floor and Undergrowth, as the supporting colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #98a324: 4 real palettes, including Spline's brand system and Liquid Death's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com), Unity (https://brandsweets.com/colors/brands/unity-com), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/dodgerblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #98a324 in 4 real palettes, including Darkroom and Rolex's brand system, as the accent. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Rolex (https://brandsweets.com/colors/brands/rolex-com), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/hunter-green
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #98a324 in 6 real palettes, including Guinness's brand system and Chevrolet's brand system, as the supporting colour. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Chevrolet (https://brandsweets.com/colors/brands/chevrolet-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.76:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #71791b (4.72:1); AA: background → #333333 (4.57:1); AAA: text → #565c14 (7.15:1); AAA: background → #0d0d0d (7.03:1)
- On black (#000000): 7.6:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/98a324-b8bea2-4e88df-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#98a324" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.