# #9894a4

A color — muted, minimal. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9894a4`
- RGB: rgb(152, 148, 164)
- HSL: hsl(255, 8%, 61%)
- OKLCH: oklch(0.675 0.024 297.2)
- Relative luminance: 0.3054
- Nearest named color: Dark Ages (#9698a3, Δ 1.188) — https://brandsweets.com/colors/dark-ages
- Moods: muted, minimal
- Page: https://brandsweets.com/colors/9894a4

## Tints & shades

- Tints (toward white): #a29fad, #aaa7b4, #b5b2bd, #bfbdc7, #cac8d0, #d2d0d7, #dddbe1, #e7e6ea, #efeef1, #faf9fa
- Shades (toward black): #888395, #7a758a, #6c6779, #5d5969, #514d5b, #423f4a, #33313a, #252329, #18171c, #0a090b

## Harmonies

- Complementary: #a0a494
- Analogous: #9498a4, #a094a4
- Triadic: #a49894, #94a498
- Split-complementary: #a4a094, #98a494
- Tetradic: #a49498, #a0a494, #94a4a0

## Colors that go with #9894a4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #9894a4 without the hard edge of pure #000. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Estate and Garden Wedding put Blush Pink beside #9894a4, as the accent. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #9894a4: 7 real palettes, including Dusk and Riverbed, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9894a4: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Open House and First Snow put Midnight Blue beside #9894a4, as the text colour against it. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow), Plaid (https://brandsweets.com/colors/brands/plaid-com), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #9894a4: 4 real palettes, including Ink Wash and Stone, as the lead colour. Seen in: Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #9894a4 in 28 real palettes, including Dusk and Stone, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Stone (https://brandsweets.com/palettes/neutral#stone), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #9894a4: 4 real palettes, including Oatmeal and Still Water, as the accent. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Still Water (https://brandsweets.com/palettes/cool#still-water), Resort (https://brandsweets.com/palettes/light#resort), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/wheat

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.95:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #787387 (4.56:1); AA: background → #2e2e2e (4.6:1); AAA: text → #5b5766 (7:1); AAA: background → #000000 (7.11:1)
- On black (#000000): 7.11:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- minimal: https://brandsweets.com/fonts/mood/minimal

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9894a4-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9894a4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.