# #987c8d

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#987c8d`
- RGB: rgb(152, 124, 141)
- HSL: hsl(324, 12%, 54%)
- OKLCH: oklch(0.618 0.042 341.4)
- Relative luminance: 0.2301
- Nearest named color: Amorous (#967d96, Δ 1.327) — https://brandsweets.com/colors/amorous
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/987c8d

## Tints & shades

- Tints (toward white): #a18796, #ac95a3, #b5a1ad, #c0afb9, #c9bac3, #d2c6cd, #ddd4da, #e6e0e4, #f2eef0, #fbf9fa
- Shades (toward black): #8c6e80, #7e6373, #6f5866, #614c59, #53414c, #45363f, #362b32, #281f25, #1a1418, #0b090a

## Harmonies

- Complementary: #7c9887
- Analogous: #957c98, #987c7e
- Triadic: #8d987c, #7c8d98
- Split-complementary: #7e987c, #7c9895
- Tetradic: #98957c, #7c9887, #7c7e98

## Colors that go with #987c8d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #987c8d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Graphite Mono and Estate put Blush Pink beside #987c8d, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #987c8d, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #987c8d: 5 real palettes, including Atelier and Clay & Linen, as the accent. Seen in: Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Peru** #cd853f [pool] — 6 real palettes, including Kiln and Estate put Peru beside #987c8d, as the lead colour. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Estate (https://brandsweets.com/palettes/luxury#estate), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/peru
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #987c8d: 4 real palettes, including Bookshop and Bakery, as the lead colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Bakery (https://brandsweets.com/palettes/warm#bakery), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/saddlebrown
- **Tan** #d2b48c [pool] — Tan is paired with #987c8d in 4 real palettes, including Mushroom and Sepia Mono, as the supporting colour. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/tan
- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #987c8d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.75:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8c6e80 (4.51:1); AA: background → #1c1c1c (4.55:1); AAA: text → #67515e (7.2:1)
- On black (#000000): 5.6:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a7909e (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/987c8d-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#987c8d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
