# #987c7f

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#987c7f`
- RGB: rgb(152, 124, 127)
- HSL: hsl(354, 12%, 54%)
- OKLCH: oklch(0.614 0.035 10.9)
- Relative luminance: 0.2262
- Nearest named color: Amorous (#967d96, Δ 3.413) — https://brandsweets.com/colors/amorous
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/987c7f

## Tints & shades

- Tints (toward white): #a1878a, #ac9598, #b5a1a3, #c0afb1, #c9babc, #d2c6c7, #ddd4d5, #e6e0e0, #f2eeee, #fbf9f9
- Shades (toward black): #8c6e71, #7e6365, #6f585a, #614c4e, #534143, #453637, #362b2c, #281f20, #1a1415, #0b0909

## Harmonies

- Complementary: #7c9895
- Analogous: #987c8d, #98877c
- Triadic: #7e987c, #7c7e98
- Split-complementary: #7c9887, #7c8d98
- Tetradic: #8d987c, #7c9895, #877c98

## Colors that go with #987c7f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #987c7f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #987c7f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Graphite Mono and Estate put Blush Pink beside #987c7f, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #987c7f, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Denim** #1560bd [pool] — Designers have shipped Denim with #987c7f: 4 real palettes, including Campus and Dusk, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #987c7f in 4 real palettes, including Noir Beauty and Ledger Dark, as the lead colour. Seen in: Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Harvest (https://brandsweets.com/palettes/warm#harvest), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #987c7f in 4 real palettes, including Bookshop and Desert Road, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Rolex (https://brandsweets.com/colors/brands/rolex-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green
- **Peru** #cd853f [pool] — 6 real palettes, including Kiln and Coffee Bar put Peru beside #987c7f, as the lead colour. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/peru

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.8:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8c6e71 (4.58:1); AA: background → #1a1a1a (4.58:1); AAA: text → #6a5355 (7.04:1)
- On black (#000000): 5.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a79092 (7.05:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/987c7f-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#987c7f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.