# #985780

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#985780`
- RGB: rgb(152, 87, 128)
- HSL: hsl(322, 27%, 47%)
- OKLCH: oklch(0.545 0.101 342.5)
- Relative luminance: 0.1505
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 2.483) — https://brandsweets.com/colors/bermuda-onion
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/985780

## Tints & shades

- Tints (toward white): #a6648d, #af7499, #b884a5, #c294b1, #cda8bf, #d6b8cb, #dfc8d7, #e9d8e3, #f2e8ee, #fbf9fa
- Shades (toward black): #8b5076, #7b4768, #6e3f5d, #613852, #543047, #442739, #37202e, #2a1824, #1a0f16, #0d070b

## Harmonies

- Complementary: #57986f
- Analogous: #905798, #985760
- Triadic: #809857, #578098
- Split-complementary: #609857, #579890
- Tetradic: #989057, #57986f, #576098

## Colors that go with #985780

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #985780 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #985780, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Orange** #ffa500 [pool] — 4 real palettes, including Sunset Boulevard and Graphite put Orange beside #985780, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Graphite (https://brandsweets.com/palettes/technical#graphite), Rippling (https://brandsweets.com/colors/brands/rippling-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #985780 in 4 real palettes, including Slate Workspace and Chase's brand system, as the accent. Seen in: Slate Workspace (https://brandsweets.com/palettes/minimal#slate-workspace), Chase (https://brandsweets.com/colors/brands/chase-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #985780 in 15 real palettes, including Notion's brand system and Dunkin''s brand system, as that palette's text colour. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Blush (https://brandsweets.com/palettes/light#blush), Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/taupe
- **Dark Olive Green** #556b2f [harmony, pool: split] — Dark Olive Green is a split-complement of #985780: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #985780: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #985780 in 3 real palettes, including Fireside and Bookshop, as the supporting colour. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.24:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7b4768 (7.13:1)
- On black (#000000): 4.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a4608b (4.62:1); AA: background → #f0f0f0 (4.6:1); AAA: text → #ba87a7 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/985780-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#985780" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.