# #983fa2

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#983fa2`
- RGB: rgb(152, 63, 162)
- HSL: hsl(294, 44%, 44%)
- OKLCH: oklch(0.526 0.172 323.5)
- Relative luminance: 0.1284
- Nearest named color: Fuchsia Pheromone (#9f4cb7, Δ 4.146) — https://brandsweets.com/colors/fuchsia-pheromone
- Moods: cool, modern
- Page: https://brandsweets.com/colors/983fa2

## Tints & shades

- Tints (toward white): #a946b4, #b55abf, #bd6cc6, #c782ce, #cf95d6, #d7a7dd, #e1bde5, #eacfec, #f3e5f5, #fcf8fc
- Shades (toward black): #8a3993, #7c3384, #6e2e76, #612867, #532258, #451d49, #37173b, #29112c, #1c0b1d, #0e060f

## Harmonies

- Complementary: #49a23f
- Analogous: #663fa2, #a23f7a
- Triadic: #a2983f, #3fa298
- Split-complementary: #7aa23f, #3fa266
- Tetradic: #a2663f, #49a23f, #3f7aa2

## Colors that go with #983fa2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #983fa2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #983fa2: 4 real palettes, including Peacock and Linkedin's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #983fa2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #983fa2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #983fa2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #983fa2 in two real palettes: Gemstone and Wells Fargo's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #983fa2, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Rust** #b7410e [pool] — Rust shows up next to #983fa2 in two real palettes: Wayfair's brand system and Semrush's brand system, as the lead colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.89:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #86388f (7.06:1)
- On black (#000000): 3.57:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ae4bb9 (4.51:1); AA: background → #e3e3e3 (4.59:1); AAA: text → #c47bcc (7.05:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/983fa2-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#983fa2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
