# #983a8b

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#983a8b`
- RGB: rgb(152, 58, 139)
- HSL: hsl(308, 45%, 41%)
- OKLCH: oklch(0.508 0.159 333.4)
- Relative luminance: 0.1157
- Nearest named color: Fandango (#b53389, Δ 5.657) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/983a8b

## Tints & shades

- Tints (toward white): #ae429f, #bc4ead, #c464b7, #cd7ac1, #d590cc, #dca3d4, #e4b9df, #edcfe9, #f4e1f1, #fcf8fc
- Shades (toward black): #89347d, #7e3073, #6f2a66, #602458, #55204e, #461b40, #371533, #290f25, #1e0b1b, #0f060e

## Harmonies

- Complementary: #3a9846
- Analogous: #753a98, #983a5c
- Triadic: #8b983a, #3a8b98
- Split-complementary: #5c983a, #3a9875
- Tetradic: #98753a, #3a9846, #3a5c98

## Colors that go with #983a8b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #983a8b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #983a8b: 5 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #983a8b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #983a8b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #983a8b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #983a8b in two real palettes: Lenovo's brand system and Wells Fargo's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #983a8b, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #983a8b in two real palettes: Wayfair's brand system and Chase's brand system, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.34:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8d3581 (7.1:1)
- On black (#000000): 3.31:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b946aa (4.52:1); AA: background → #dbdbdb (4.58:1); AAA: text → #cd7ac1 (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/983a8b-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#983a8b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
