# #97cece

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#97cece`
- RGB: rgb(151, 206, 206)
- HSL: hsl(180, 36%, 70%)
- OKLCH: oklch(0.814 0.057 196.1)
- Relative luminance: 0.5518
- Nearest named color: Continental Waters (#98c6cb, Δ 2.107) — https://brandsweets.com/colors/continental-waters
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/97cece

## Tints & shades

- Tints (toward white): #a1d3d3, #acd8d8, #b3dbdb, #bde0e0, #c8e5e5, #d2eaea, #dcefef, #e3f2f2, #eef7f7, #f8fcfc
- Shades (toward black): #7fc3c3, #6ab9b9, #52adad, #489999, #3c8080, #316868, #275353, #1c3b3b, #122626, #070e0e

## Harmonies

- Complementary: #ce9797
- Analogous: #97ceb3, #97b3ce
- Triadic: #ce97ce, #cece97
- Split-complementary: #ce97b3, #ceb397
- Tetradic: #b397ce, #ce9797, #b3ce97

## Colors that go with #97cece

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #97cece: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #97cece on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/darksalmon
- **Crimson** #dc143c [pool] — Crimson is paired with #97cece in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Cartier (https://brandsweets.com/colors/brands/cartier-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #97cece: 7 real palettes, including Max's brand system and Salesforce's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #97cece: 4 real palettes, including UEFA's brand system and Nikon's brand system, as the accent. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #97cece in 4 real palettes, including Canopy and Pine & Birch, as the lead colour. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Neon (https://brandsweets.com/colors/brands/neon-tech). — https://brandsweets.com/colors/hunter-green
- **Midnight Blue** #191970 [pool] — 6 real palettes, including First Snow and Telehealth put Midnight Blue beside #97cece, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #97cece in 4 real palettes, including Telehealth and 1password's brand system, as the lead colour. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.74:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3c8080 (4.57:1); AA: background → #4f4f4f (4.69:1); AAA: text → #2e6161 (7:1); AAA: background → #333333 (7.24:1)
- On black (#000000): 12.04:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Uber** — secondary #9dcdd6 (Δ 1.49) — https://brandsweets.com/colors/brands/uber-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/97cece-a2bbbe-d45994-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#97cece" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
