# #97c3c8

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#97c3c8`
- RGB: rgb(151, 195, 200)
- HSL: hsl(186, 31%, 69%)
- OKLCH: oklch(0.787 0.047 204.9)
- Relative luminance: 0.4978
- Nearest named color: Continental Waters (#98c6cb, Δ 0.837) — https://brandsweets.com/colors/continental-waters
- Moods: cool, muted
- Page: https://brandsweets.com/colors/97c3c8

## Tints & shades

- Tints (toward white): #a1c9ce, #abcfd3, #b6d5d8, #c0dbde, #cae0e3, #d0e4e6, #daeaec, #e4f0f1, #eef5f6, #f8fbfb
- Shades (toward black): #83b8be, #6cabb2, #589fa7, #4c8990, #41767c, #355f64, #2a4c50, #1e3639, #132325, #070d0d

## Harmonies

- Complementary: #c89c97
- Analogous: #97c8b5, #97abc8
- Triadic: #c897c4, #c4c897
- Split-complementary: #c897ab, #c8b597
- Tetradic: #b597c8, #c89c97, #abc897

## Colors that go with #97c3c8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #97c3c8: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #97c3c8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Copper** #b87333 [pool] — Designers have shipped Copper with #97c3c8: 4 real palettes, including Clean Beauty and Desert Road, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #97c3c8 in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Cartier (https://brandsweets.com/colors/brands/cartier-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #97c3c8: 6 real palettes, including Max's brand system and Calm's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calm (https://brandsweets.com/colors/brands/calm-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #97c3c8: 4 real palettes, including Open House and UEFA's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), UEFA (https://brandsweets.com/colors/brands/uefa-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Nikon (https://brandsweets.com/colors/brands/nikon-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Telehealth and First Snow put Midnight Blue beside #97c3c8, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Plum** #dda0dd [harmony, pool: triadic] — Plum completes a triad with #97c3c8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Blossom (https://brandsweets.com/palettes/light#blossom), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/plum

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.92:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #467f86 (4.53:1); AA: background → #4a4a4a (4.62:1); AAA: text → #355f64 (7.07:1); AAA: background → #2e2e2e (7.08:1)
- On black (#000000): 10.96:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Oatly** — accent #98c5d3 (Δ 1.537) — https://brandsweets.com/colors/brands/oatly-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/97c3c8-a2b8be-df4e86-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#97c3c8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
