# #97990a

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#97990a`
- RGB: rgb(151, 153, 10)
- HSL: hsl(61, 88%, 32%)
- OKLCH: oklch(0.66 0.143 110.7)
- Relative luminance: 0.2938
- Nearest named color: Densetsu Green (#889911, Δ 2.134) — https://brandsweets.com/colors/densetsu-green
- Moods: vivid
- Page: https://brandsweets.com/colors/97990a

## Tints & shades

- Tints (toward white): #b8bb0c, #d4d80e, #edf019, #eff236, #f2f457, #f4f679, #f7f896, #f9fab7, #fcfcd4, #fefef5
- Shades (toward black): #898b09, #7b7d08, #717307, #636506, #555606, #474805, #393a04, #2f3003, #212202, #131301

## Harmonies

- Complementary: #0c0a99
- Analogous: #99540a, #4f990a
- Triadic: #0a9799, #990a97
- Split-complementary: #0a4f99, #540a99
- Tetradic: #0a9954, #0c0a99, #990a4f

## Colors that go with #97990a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Purple** #9370db [harmony, pool: complementary] — Medium Purple sits directly opposite #97990a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 5 real palettes, including Rolex's brand system and Lexus's brand system put Blue beside #97990a, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Forest Floor and Coffee Bar put Champagne beside #97990a, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #97990a in 4 real palettes, including Forest Floor and Cider, as the supporting colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Cider (https://brandsweets.com/palettes/warm#cider), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #97990a in 4 real palettes, including Rolex's brand system and Darkroom, as the lead colour. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/hunter-green
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #97990a in 5 real palettes, including Guinness's brand system and Chevrolet's brand system, as the supporting colour. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Chevrolet (https://brandsweets.com/colors/brands/chevrolet-com), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #97990a: 4 real palettes, including Cider and Homestead, as the lead colour. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Homestead (https://brandsweets.com/palettes/warm#homestead), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/saddlebrown
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #97990a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.05:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #767808 (4.71:1); AA: background → #2b2b2b (4.64:1); AAA: text → #5a5b06 (7.16:1)
- On black (#000000): 6.88:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9c9e0a (7.31:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/97990a-babea2-4e92df-272d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#97990a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
