# #9780a3

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9780a3`
- RGB: rgb(151, 128, 163)
- HSL: hsl(279, 16%, 57%)
- OKLCH: oklch(0.633 0.058 314)
- Relative luminance: 0.2466
- Nearest named color: Amorous (#967d96, Δ 1.933) — https://brandsweets.com/colors/amorous
- Moods: cool, muted
- Page: https://brandsweets.com/colors/9780a3

## Tints & shades

- Tints (toward white): #a08cab, #aa97b4, #b4a3bd, #bdafc5, #cabed0, #d3cad8, #ddd6e1, #e7e1ea, #f0edf2, #faf9fb
- Shades (toward black): #8a7198, #7b6388, #6e5879, #604d6a, #53425c, #43364a, #352b3b, #28202c, #18131b, #0b090c

## Harmonies

- Complementary: #8ca380
- Analogous: #8580a3, #a3809e
- Triadic: #a39780, #80a397
- Split-complementary: #9ea380, #80a385
- Tetradic: #a38580, #8ca380, #809ea3

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.54:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #866b94 (4.62:1); AA: background → #212121 (4.55:1); AAA: text → #665170 (7.06:1)
- On black (#000000): 5.93:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a38fae (7.1:1)

## Curated palettes containing it

- **Midnight Luxe** (luxury, dark, elegant) — #cbb26a, #8b83a8, #b8b8c8, #0a0a12, #efe9dd — Champagne gold on ink-navy with a violet undertone — hotels and spirits use it because it reads expensive at any size. — tool: https://brandsweets.com/palettes/new/cbb26a-8b83a8-b8b8c8-0a0a12-efe9dd — collection: https://brandsweets.com/palettes/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9780a3-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9780a3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.