# #97759f

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#97759f`
- RGB: rgb(151, 117, 159)
- HSL: hsl(289, 18%, 54%)
- OKLCH: oklch(0.61 0.073 319.8)
- Relative luminance: 0.2181
- Nearest named color: Drama Queen (#a37298, Δ 2.188) — https://brandsweets.com/colors/drama-queen
- Moods: cool, muted
- Page: https://brandsweets.com/colors/97759f

## Tints & shades

- Tints (toward white): #a081a7, #ab90b2, #b49cba, #c0abc4, #c9b7cd, #d2c3d5, #ddd2e0, #e6dee8, #f1edf2, #faf9fb
- Shades (toward black): #8b6693, #7d5c84, #6f5275, #614766, #523d57, #443248, #362839, #281d2a, #1a131b, #0b080c

## Harmonies

- Complementary: #7c9f75
- Analogous: #82759f, #9f7591
- Triadic: #9f9775, #759f97
- Split-complementary: #919f75, #759f82
- Tetradic: #9f8275, #7c9f75, #75919f

## Colors that go with #97759f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #97759f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #97759f — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Atelier (https://brandsweets.com/palettes/elegant#atelier), Dusk (https://brandsweets.com/palettes/cool#dusk), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Plaid's brand system and Marvel's brand system put Midnight Blue beside #97759f, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Peru** #cd853f [pool] — 4 real palettes, including Estate and Kiln put Peru beside #97759f, as the lead colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/peru
- **Taupe** #483c32 [pool] — Taupe is paired with #97759f in 15 real palettes, including Typewriter and Graphite Mono, as the lead colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Dusk (https://brandsweets.com/palettes/cool#dusk), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #97759f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #97759f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Graphite Mono and Estate put Blush Pink beside #97759f, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.92:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8e6996 (4.55:1); AA: background → #171717 (4.58:1); AAA: text → #6c4f72 (7:1)
- On black (#000000): 5.36:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a98db0 (7.12:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/97759f-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#97759f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.