# #976fd3

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#976fd3`
- RGB: rgb(151, 111, 211)
- HSL: hsl(264, 53%, 63%)
- OKLCH: oklch(0.624 0.15 300.6)
- Relative luminance: 0.2265
- Nearest named color: mediumpurple (#9370db, Δ 1.352) — https://brandsweets.com/colors/mediumpurple
- Moods: cool, modern
- Page: https://brandsweets.com/colors/976fd3

## Tints & shades

- Tints (toward white): #a27ed7, #aa8adb, #b69ae0, #bea5e3, #c9b5e8, #d2c1ec, #ddd0f1, #e6dcf4, #f1ebf9, #f9f7fd
- Shades (toward black): #8657cb, #7540c4, #6736b0, #592f98, #4e2985, #40226d, #321a56, #24133e, #170c27, #090510

## Harmonies

- Complementary: #abd36f
- Analogous: #6f79d3, #c96fd3
- Triadic: #d3976f, #6fd397
- Split-complementary: #d3c96f, #79d36f
- Tetradic: #d36f79, #abd36f, #6fd3c9

## Colors that go with #976fd3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #976fd3 in 4 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Marvel's brand system put Midnight Blue beside #976fd3, as that palette's text colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Marvel (https://brandsweets.com/colors/brands/marvel-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #976fd3 in 5 real palettes, including Obsidian's brand system and Loom's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Retool (https://brandsweets.com/colors/brands/retool-com). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #976fd3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #976fd3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #976fd3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #976fd3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #976fd3 in two real palettes: ClickUp's brand system and Klarna US's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.8:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8b5fce (4.54:1); AA: background → #1a1a1a (4.58:1); AAA: text → #6d3abb (7.06:1)
- On black (#000000): 5.53:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a886da (7.09:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/976fd3-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#976fd3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.