# #976b59

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#976b59`
- RGB: rgb(151, 107, 89)
- HSL: hsl(17, 26%, 47%)
- OKLCH: oklch(0.568 0.063 43.2)
- Relative luminance: 0.1782
- Nearest named color: Argan Oil (#9d6646, Δ 2.452) — https://brandsweets.com/colors/argan-oil
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/976b59

## Tints & shades

- Tints (toward white): #a47765, #ae8575, #b79385, #c1a195, #ccb2a8, #d5c1b8, #dfcfc8, #e8ddd8, #f2ebe9, #fbf9f9
- Shades (toward black): #8a6151, #7a5648, #6d4d40, #604439, #543b31, #433028, #372620, #2a1d19, #1a120f, #0d0908

## Harmonies

- Complementary: #598597
- Analogous: #975966, #978a59
- Triadic: #59976a, #6a5997
- Split-complementary: #59978a, #596697
- Tetradic: #669759, #598597, #8a5997

## Colors that go with #976b59

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #976b59: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Campus (https://brandsweets.com/palettes/friendly#campus), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 7 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #976b59, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #976b59 in 4 real palettes, including Harvest and Noir Beauty, as the accent. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Fireside (https://brandsweets.com/palettes/dark#fireside), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark). — https://brandsweets.com/colors/goldenrod
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #976b59 in 6 real palettes, including Bookshop and Desert Road, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Rolex (https://brandsweets.com/colors/brands/rolex-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green
- **Peru** #cd853f [pool] — 4 real palettes, including Coffee Bar and Woodsmoke put Peru beside #976b59, as the lead colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bakery (https://brandsweets.com/palettes/warm#bakery), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/peru
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #976b59 in 5 real palettes, including Wayfair's brand system and Slate Workspace, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Slate Workspace (https://brandsweets.com/palettes/minimal#slate-workspace), Subaru (https://brandsweets.com/colors/brands/subaru-com), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [pool] — Rust shows up next to #976b59 in 4 real palettes, including Harvest and Aesop's brand system, as the lead colour. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Aesop (https://brandsweets.com/colors/brands/aesop-com), Gallery (https://brandsweets.com/palettes/editorial#gallery), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/rust
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #976b59 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.6:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #704f42 (7.28:1)
- On black (#000000): 4.56:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b48e7e (7.11:1)

## Brands using this color

- **Notion** — brown #9f6b53 (Δ 1.555) — https://brandsweets.com/colors/brands/notion

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/976b59-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#976b59" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.