# #976144

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#976144`
- RGB: rgb(151, 97, 68)
- HSL: hsl(21, 38%, 43%)
- OKLCH: oklch(0.545 0.082 48.7)
- Relative luminance: 0.1555
- Nearest named color: Argan Oil (#9d6646, Δ 1.782) — https://brandsweets.com/colors/argan-oil
- Moods: warm
- Page: https://brandsweets.com/colors/976144

## Tints & shades

- Tints (toward white): #ac6f4d, #b67c5d, #c08d72, #c89c84, #d1ad99, #d9bbab, #e3ccc0, #eadad1, #f4ebe6, #fcf9f8
- Shades (toward black): #89583e, #7b4f37, #6d4631, #5f3d2b, #543626, #462d20, #382419, #2a1b13, #1c120d, #0e0906

## Harmonies

- Complementary: #447a97
- Analogous: #974450, #978b44
- Triadic: #449761, #614497
- Split-complementary: #44978b, #445097
- Tetradic: #509744, #447a97, #8b4497

## Colors that go with #976144

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #976144 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #976144, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #976144: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Puma (https://brandsweets.com/colors/brands/puma-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #976144 in 5 real palettes, including BrandSweets's brand system and Clay & Linen. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #976144: 4 real palettes, including Dyson's brand system and Dusk, as the accent. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Etsy (https://brandsweets.com/colors/brands/etsy-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #976144 in 6 real palettes, including Bookshop and Darkroom, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Fireside (https://brandsweets.com/palettes/dark#fireside), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Peru** #cd853f [pool] — 4 real palettes, including Coffee Bar and Woodsmoke put Peru beside #976144, as the lead colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bakery (https://brandsweets.com/palettes/warm#bakery), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/peru
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #976144 in 5 real palettes, including Wayfair's brand system and Subaru's brand system, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Zed (https://brandsweets.com/colors/brands/zed-dev), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.11:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #784d36 (7.21:1)
- On black (#000000): 4.11:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a26849 (4.61:1); AA: background → #f2f2f2 (4.56:1); AAA: text → #be8b6f (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/976144-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#976144" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.