# #975aa0

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#975aa0`
- RGB: rgb(151, 90, 160)
- HSL: hsl(292, 28%, 49%)
- OKLCH: oklch(0.563 0.125 322.3)
- Relative luminance: 0.1643
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 2.925) — https://brandsweets.com/colors/bermuda-onion
- Moods: cool, muted
- Page: https://brandsweets.com/colors/975aa0

## Tints & shades

- Tints (toward white): #a269ab, #ac79b4, #b689bd, #c09ac6, #caaacf, #d2b7d7, #ddc8e0, #e7d8e9, #f1e8f2, #fbf8fb
- Shades (toward black): #8a5393, #7b4983, #6f4276, #5f3965, #533258, #442848, #37213b, #28182a, #1c111d, #0c070d

## Harmonies

- Complementary: #63a05a
- Analogous: #745aa0, #a05a86
- Triadic: #a0975a, #5aa097
- Split-complementary: #86a05a, #5aa074
- Tetradic: #a0745a, #63a05a, #5a86a0

## Colors that go with #975aa0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #975aa0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Orange** #ffa500 [pool] — 4 real palettes, including Sunset Boulevard and Rippling's brand system put Orange beside #975aa0, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com), Campus (https://brandsweets.com/palettes/friendly#campus), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/orange
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #975aa0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #975aa0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #975aa0: 3 real palettes, including Linkedin's brand system and Peacock, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #975aa0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Coral** #ff7f50 [pool] — Designers have shipped Coral with #975aa0: two real palettes: Dusk Gradient and Clinic, as the lead colour. Seen in: Dusk Gradient (https://brandsweets.com/palettes/dark#dusk-gradient), Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/coral
- **Midnight Blue** #191970 [pool] — Two real palettes: Marvel's brand system and Plaid's brand system put Midnight Blue beside #975aa0, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.9:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #75467c (7.18:1)
- On black (#000000): 4.29:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9c5fa5 (4.59:1); AA: background → #f7f7f7 (4.57:1); AAA: text → #b486bb (7.07:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/975aa0-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#975aa0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.