# #9757cb

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9757cb`
- RGB: rgb(151, 87, 203)
- HSL: hsl(273, 53%, 57%)
- OKLCH: oklch(0.582 0.178 307.2)
- Relative luminance: 0.1771
- Nearest named color: Legendary Lavender (#9d61d4, Δ 2.735) — https://brandsweets.com/colors/legendary-lavender
- Moods: cool, modern
- Page: https://brandsweets.com/colors/9757cb

## Tints & shades

- Tints (toward white): #a167d0, #aa76d5, #b486da, #be96df, #caa9e5, #d4b9e9, #ddc8ee, #e7d8f3, #f1e8f8, #faf7fd
- Shades (toward black): #8b44c5, #7c37b3, #6e31a0, #612b8c, #532579, #431e62, #36184e, #28123b, #180b23, #0b0510

## Harmonies

- Complementary: #8ccb57
- Analogous: #5d57cb, #cb57c6
- Triadic: #cb9757, #57cb97
- Split-complementary: #c6cb57, #57cb5d
- Tetradic: #cb5d57, #8ccb57, #57c6cb

## Colors that go with #9757cb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #9757cb in 4 real palettes, including Obsidian's brand system and Superhuman's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Loom (https://brandsweets.com/colors/brands/loom-com), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #9757cb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #9757cb: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9757cb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9757cb: 3 real palettes, including Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Lavender Haze and Marvel's brand system put Midnight Blue beside #9757cb, as that palette's text colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Marvel (https://brandsweets.com/colors/brands/marvel-com), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #9757cb in 3 real palettes, including Loom's brand system and Stripe's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Stripe (https://brandsweets.com/colors/brands/stripe), Yahoo (https://brandsweets.com/colors/brands/yahoo-com). — https://brandsweets.com/colors/royalblue
- **Dark Cyan** #008b8b [harmony, pool: triadic] — Dark Cyan completes a triad with #9757cb — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.62:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7936b0 (7.08:1)
- On black (#000000): 4.54:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b282d9 (7.09:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9757cb-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9757cb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.